Lucky Fortune Tree

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“We [recently] started asking, ‘What does this mean for the customer? What can the customer actually do with this?’ And I think we would have continued looking for that answer if the customer hadn’t come to us and said: ‘Can we let our AI agent deal with your data streams and use your platform?'”

One customer built its own casino landing page and wanted to use Cubeia’s APIs to make it work with the platform. “Another wanted to use Cubeia’s player account management system to build its own functionality, including personalised bonuses,” Grenstad recalls.

The idea is less about Cubeia providing another AI tool than making its platform and data accessible to AI infrastructure customers are already building themselves. Cubeia is now running a pilot based on the landing-page use case.

About Lucky Fortune Tree

Yet the presence of professional counterparties complicates the customer-facing idea that prediction markets merely allow users to trade opinions with one another. As Kendrick puts it, two ordinary customers are not going to place $10 million or $20 million behind the Philadelphia Eagles. Markets at that scale require institutions.

For Marantelli, the exchange format could also cause some customers to lose money faster than they would with a conventional sportsbook. The ability to enter and exit positions creates a perception of flexibility, but that optionality can encourage users to commit more of their bankroll.

A customer might buy a team at 55 or 56 cents expecting the price to rise to 58 or 59 cents, he explains. If it falls to 45 cents instead, the trader may refuse to accept the loss and continue holding the position.

What is Lucky Fortune Tree?

Allwyn has announced the appointment of former Playtech executive Francesco Rodano as its new group head of responsible gaming. 

Rodano spent almost ten years spearheading policy at Playtech as the supplier’s chief policy officer. Then between January last year and August 2026, he led its global player-protection efforts as chief sustainable gambling officer.

During his tenure, Rodano was instrumental in deploying an AI-powered behavioural analytics platform, BetBuddy, which is designed to identify and intervene in potentially harmful gambling behaviours.